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How This Recent Graduate Prioritized Being A Startup Founder While In School

Frederick Daso
3 min readFeb 27, 2019

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Timothy Armoo, cofounder and CEO of Fanbytes, dealt with the tension between being a student and founder building his startup while he was college. In eighteen months, Fanbytes helped brands such as Apple Music, Warner Bros and Universal advertise to teens and millennials through Snapchat influencers at scale. Traditional ad formats are disruptive and forced upon people who consume content daily. With Fanbytes, brands partner with Snapchat influencers to introduce their products and services to their target audience in a natural and non-disruptive manner, resulting in a 93% ad-completion rate and outperforming traditional ads by 4 to 1. Armoo, 23, is a recent graduate of the University of Warwick.

Cofounder & CEO of Fanbytes, Timothy Armoo

Frederick Daso: How did you view yourself as a student and a founder when you were in college? Which one took priority?

Timothy Armoo: I see myself more as a founder, and being a student is just a transitory thing where I’m studying at that point. I don’t even call myself a student. It’s more like: at this point, I happen to be also dedicating something of my time to studying a few things. At my core, I remain a founder.

Daso: That’s insightful. You talked about the temporal aspect about being a student, but don’t you think there’s a social component to that as well?

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Frederick Daso
Frederick Daso

Written by Frederick Daso

Author of Founder to Founder (F2F)

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