Two MIT Graduates Started Magis Industries To Launch Viral Consumer Products

In our digital age, rapidly evolving user taste makes satisfying dynamic customer trends difficult for consumer packaged good companies. Bringing new merchandise to market in the social media era presents a unique challenge for traditional firms, but two MIT graduates are working to create a leaner, faster product development process through their new startup.

Victoria Gregory and Gabriel Alba-Rivera teamed up to start Magis Industries, the millennial consumer goods product conglomerate. Magis is…